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"Crossing the Chasm" author to keynote April Linux summit
Feb. 28, 2006

Best-selling author Geoffrey Moore (Crossing the Chasm) will give a keynote address April 25 at the fourth annual Desktop Linux Summit. Moore will speak about his newest book, Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, event host Linspire Inc. announced Tuesday.

Moore is among Silicon Valley's most sought-after business strategy consultants, serving as a managing partner at TCG Advisors and a venture partner at Mohr Davidow Ventures. He has counseled dozens of established companies as they were fighting stagnation and learning how to innovate in the face of inertia.

Dealing with Darwin is his first new book in six years, and it debuted this year to critical acclaim. His previous books -- Crossing the Chasm, Inside the Tornado, The Gorilla Game, and Living on the Fault Line -- were all national bestsellers. Moore will hold a book signing after his 10 a.m. speech, event organizers said.

Other key speakers at the summit will include longtime Linux journalist Doc Searls, Novell Linux Desktop Engineering VP Nat Friedman, analyst Rob Enderle, OSDL principal analyst Dave Rosenberg, Debian Linux co-founder Ian Murdock, and Linspire and Mp3.com founder Michael Robertson, among others. A list of speakers and an agenda are available here.

Attendees will also hear from a lineup of Linux experts who will discuss case studies and best practices on topics such as emerging markets, migration, Linux for SMBs, desktop Linux in educational markets, and open source for corporate desktops.

The summit will be held April 24th and 25th at the Manchester Grand Hyatt in downtown San Diego, Calif.

Red Hat Inc. and Novell Inc. will serve as platinum sponsors of the conference, which bills itself as the only event to focus exclusively on Linux and open source software for the desktop. Linspire has recently gone out of its way to reassure prospective exhibitors and attendees that the conference is truly vendor neutral, apparently due to continuing fallout from a rocky start several years ago.

The Desktop Linux Summit is one of the less-pricey IT conferences around. It costs just $75 for a two-day ticket, which includes all talks, admission to the exhibits, and a T-shirt. A $20 two-day exhibits-only ticket is also available. One-day tickets are not available, the company said.

Registration is now open here.



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